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She was born in Pavia, on 29th March 1960. She graduated in Business and Economics with distinction, from the University of Pavia on 6th February 1984. She obtained a PhD in Business Administration from Bocconi University, Milan in 1989.
She is a Full Professor of Marketing and of Innovation Management (SECS P08) in the Faculty of Economics at the University of Pavia, where she is in charge of the following courses:
Marketing, Analisi di Mercato and Management dell’innovazione.
Visiting Professor posts:
Credits: apnetwork.it